Resonate: Present Visual Stories that Transform Audiences

Publication Type:

Book

Authors:

Nancy Duarte

Source:

John Wiley and Sons, Inc., Hoboken, New Jersey, p.248 (2010)

Call Number:

B10DUA01IDUS

Keywords:

presentations

Abstract:

Presentations are meant to inform, inspire, and persuade audiences. So why then do so many audiences leave feeling like they've wasted their time? All too often, presentations don't resonate with the audience and move them to transformative action.

Just as the author's first book helped presenters become visual communicators, Resonate helps you make a strong connection with your audience and lead them to purposeful action. The author's approach is simple: building a presentation today is a bit like writing a documentary. Using this approach, you'll convey your content with passion, persuasion, and impact.

The author has a proven track record, including having created the slides in Al Gore's Oscar-winning An Inconvenient Truth; Focuses on content development methodologies that are not only fundamental but will move people to action; Upends the usual paradigm by making the audience the hero and the presenter the mentor; Shows how to use story techniques of conflict and resolution.

Presentations don't have to be boring ordeals. You can make them fun, exciting, and full of meaning. Leave your audiences energized and ready to take action with Resonate.

You’ll learn:
• How to use story principles to grip audiences’ attention
• How to place your audience at the center of a story, so it’s meaningful to them
• Why you should see yourself as a mentor instead of a hero
• How to create a call-to-action that works
• How famous communicators structured their most moving speeches